How gen-z can use ai to future-proof their careers
Gen Z’s fear is rational: companies tout “AI efficiency” while cutting entry-level roles. Here’s how to flip the script. Use Canva, ChatGPT Agents, and weekly learning from AI podcasts to ship proof-of-work faster and build real career leverage.
The Paradox of Gen Z Brand Loyalty: Balancing Values, Consumption, and Capturing a New Generation’s Attention
Gen Z is a generation that champions values like sustainability and transparency, yet when we look at the data, their purchasing habits often tell a more complex story. For luxury brands, building lasting loyalty requires more than marketing buzzwords; it demands genuine commitment to the values they promote. This post explores how brands can navigate the gap between Gen Z's ideals and their actions, and why authenticity is essential for creating meaningful, enduring connections.