Inside OpenAI’s DevDay 2025: Apps, Agents, and a Smarter GPT-5
OpenAI just turned ChatGPT into an app platform. Here’s what the new Apps SDK, Agent Kit, and GPT-5 Pro mean for marketers, and how to start building conversational experiences that drive discovery and conversion.
AI Employees for Businesses: A Practical Starter Guide
An AI employee is a calibrated ChatGPT Project that handles repeatable work—drafts, outlines, emails—so you can focus on growth. Scope the role, connect essentials, and iterate in short loops until outputs are publish-ready.